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The most successful Aussie startup

The most successful Aussie startup

Nura has raised nearly $1.2 million in their Kickstarter campaign with more than 4000 backers and still has one week until it finishes. This is a huge success as only 1% have met the million dollar milestone.

The Melbourne startup has done the impossible by listening to your ears and customising sounds to make them louder or have less frequency. The campaign was started by CEO, Kyle Slater and his business partners who helped him create the ‘world first’.

The problem first arose when he realised music lovers had listened to an album for more than 10 years and never knew which instruments were used to make certain beats. Slater was an engineer in hearing science beforehand and when he was deliberating on the idea at the start of the year, he asked himself “how do you make the perfect headphone?”

“We all hear very differently,” he said. “We look differently, see differently, our fingerprints are different, our ears are no exception.”

“We send some tones through the ear and listen to the response, and that response gives us information about how well you heard the sound,” he added.

After preparation for almost a year, Nura headphones will finally be launching in a couple of months.

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