Tinder, but for insurance.


Unless you’ve been living under a rock, you’ve probably heard of the low-maintenance dating app taking the world by storm – Tinder. Well, Scott Walchek has invented a Tinder-type app for a very different goal, insurance. Yes, you read that right – he’s made a Tinder for insurance.

The new start up app is called Trōv, and launched in Australia today. It’s made so that people can insure individual items, using only the app interface, eliminating all contact with actual representatives and simplifying the process for those of us on the go. All you have to do is fill in details about the item, and swipe right to cover it against accidental damage, loss or theft. If you no longer use the item, or it’s something you use intermittently, you can easily take the insurance off with one tap.

Trōv has partnered with Suncorp, so that claims are made simply with texts through a chat bot. You can also use the app as a digital inventory of the items you own, using photos and digital receipts which can then be used by the app to calculate the amount of insurance payable.

One of the major innovations of this app is that it offers short term, daily payable insurance for those items you only use once or twice a year, and don’t need contract-bound long term insurance on. Going up to Perisher for the weekend? Insure your skis for a couple of days from your iPhone, and then turn it off when you get home.

This is definitely revolutionising the way we think about insurance, and it’s an idea that’s likely going to catch on not only with the target audience of younger generations, but older people as well.

Ruth is an aspiring writer and coffee enthusiast who keeps a keen eye on the comings and goings of Australia.